Get ready for disruption in the wine industry: How Rosé For Cure plans – Mastrogiannis Distillery & Winery
Get ready for disruption in the wine industry: How Rosé For Cure plans to cut the middlemen and sell the best $13 wine while giving back

Rosé -

Get ready for disruption in the wine industry: How Rosé For Cure plans to cut the middlemen and sell the best $13 wine while giving back

Mastrogiannis Distillery & Winery is pleased to announce a radical new way of selling wine while giving back. With the aim of eliminating the middlemen, Rosé For Cure wants to sell the best possible wines at a $13 price point for wines that would normally sell at double the price, but also give back directly 10% of every sale to a sick child and their family.

Rosé For Cure itself started materializing in July 2020. It was born out a fundraiser we did for a little girl named Sofija that was coming to the United States from Serbia to receive treatment for Spinal Muscular Atrophy Type I a very serious and deadly disease that was only available in the U.S.

The idea behind Rosé For Cure is to eliminate the middlemen. Just like we did for little Sofija and her family our aim is to give back as much of those dollars to the child and family, while partnering with and supporting top growers, in amazing-but-lesser-known wine regions.

 

Although we are not the first wine to give back, we are the first wine that will not go through a non-profit to donate money. We believe that when possible treak the mold and try something bold, something new while helping those in need. 

Non-profits rely on donations and take a big percent cuts from each of those donations in order to operate. We took a different approach and wanted to work directly with families and donate money without any additonal layers, skipping a step and thus making a big difference to the family by giving back more money.

As parents and small business owners, we are proud to take this bold step. Our innagular Rosé For Cure is the 2019 release and is a blend of Washington Syrah, Cab Sauvignon and Pinot Gris.

Its currently available to purchase and ship directly to your door in the following states: Washington, Alaska, Washington DC, Florida, Idaho, Louisiana, Minnesota, North Carolina, North Dakota, Nebraska, New Hampshire, Nevada, Ohio, Oregon, West Virginia and Wyoming.

A great tasting, affortable Rose wine that was founded on the premise to give back!